AV1 vs HEVC Licensing: Key Differences Explained

The primary difference between AV1 and HEVC (H.265) lies in their licensing frameworks: AV1 is an open-source, royalty-free video codec developed to eliminate adoption costs, whereas HEVC is governed by a fragmented, royalty-bearing model managed by multiple competing patent pools. This article examines the structural, financial, and legal differences between HEVC's complex licensing ecosystem and AV1's unified, royalty-free alternative.

The HEVC Licensing Ecosystem

HEVC was standardized by the ISO/IEC Moving Picture Experts Group (MPEG) and ITU-T Video Coding Experts Group (VCEG). Unlike its predecessor, AVC (H.264), which offered a centralized licensing scheme through a single administrator, HEVC's intellectual property became fragmented across several separate patent pools and independent licensors:

The AV1 Royalty-Free Model

AV1 was developed by the Alliance for Open Media (AOMedia), a non-profit consortium founded by major technology companies, including Google, Amazon, Netflix, Microsoft, Intel, and Apple. Designed specifically as an alternative to HEVC, AV1's licensing model is built on openness and legal predictability:

Summary of Differences

Feature HEVC (H.265) AV1
Licensing Cost Per-unit royalties on hardware and software Free (Royalty-Free)
Licensing Structure Multiple fragmented patent pools (Access Advance, Via LA, Velos Media) plus independent licensors Single unified open-source license via AOMedia
Legal Overhead High complexity; requires multiple agreements Minimal; governed by Apache 2.0 and AOMedia Patent License
Primary Beneficiaries Hardware vendors and patent consortiums generating licensing revenue Web platforms, streaming services, and consumers avoiding pass-through costs

By removing the legal fragmentation and recurring royalties of HEVC, AV1 provides an accessible standard suited for web browsers, streaming platforms, and cross-platform software distribution.